
Banking
A bank's head office goes reusable
Replacing single-use cups across 6 floors with branded PP5 cups.
-82%
single-use cups
2,400
cups deployed
6 wks
from brief to launch
The challenge
Thousands of single-use cups every week, and an ESG target to hit before year-end.
Our solution
Custom-colour PP5 cups with IML branding, a cup-return station on every floor and a launch campaign for staff.
“The cups became part of our culture, not just our kitchen.”